Você sonha em ter seu negócio próprio, mas já se perguntou se deveria ter uma formação específica ou estudar esse ou aquele curso para isso?
Quando eu sentia vontade de empreender em algo, eu já cheguei a acreditar que tinha errado na escolha da faculdade que fiz – de Jornalismo. Mas deixa antes eu te contar um pouco melhor essa história…
Eu sempre gostei de estudar! Fui daquelas crianças que amavam a escola e queria sempre mais. Então além do ensino regular, eu fiz inúmeros cursos, vários deles pagos pela minha mãe e muitos outros gratuitos, pois eu não perdia uma única oportunidade que surgia!
Um desses cursos era chamado Jovem Empreendedor e apesar de ter participado dele entre meu 12 e 15 anos, considero que ele foi uma das melhores escolas que eu tive sobre o mundo dos negócios!
Ainda quando eu estava no Ensino Médio, eu fiz Técnico em Informática no Cotil, da Unicamp, e depois já emendei logo na faculdade.
Em 2014 eu estava morando fora do Brasil quando decidi que ao voltar eu trabalharia para mim mesma… Mas que pena que naquela época eu confiei apenas no fato que eu era jornalista e sabia trabalhar como uma… jornalista!
Não consegui realizar esse sonho, porque eu simplesmente não tinha conhecimento para estruturar algo e então fui procurar emprego. Se eu tivesse sentado e perguntado ao Sr. Google como eu poderia ter meu próprio negócio, como trabalhar pela internet… esse é meu primeiro arrependimento: não ter descoberto antes o marketing digital!
Em segundo, me arrependi também de não ter me aberto a novas áreas e possibilidades. Porque não aprender algo novo? Entrelaçar a área que eu já me dava tão bem com novas perspectivas e novos mercados?
Depois, e por último, eu me arrepender de ter focado tanto no momento, no curto prazo. Se eu não tivesse me desesperado, eu teria descoberto o que agora eu vou contar para você, que é o foco desse artigo:
- Você pode empreender sendo de QUALQUER área! Aliás, se diferenciar em SUA ÁREA é a chave do sucesso! Mas…
- Você vai precisar de conhecimento, sempre!
(E esse foi meu maior erro, demorar a perceber o quanto eu precisava estudar e estudar mais e mais a respeito de tudo que eu queria realizar!) - Eu precisei me abrir a novas áreas e possibilidades!
Use sua criatividade para mesclar aquilo que você já sabe e já faz bem feito com ideias inovadoras. Assim surgiriam as grandes e revolucionárias invenções! - Foque em construir algo relevante a longo prazo. O hoje é importante, mas você só vai conseguir curtir de verdade o que há de bom te esperando quando tiver a tranquilidade de um negócio estruturado e que trabalhe por você.
- Aproveite as oportunidades, tenha gratidão por cada uma delas e retribua o esforço de quem te apoia!
Assim, a resposta para a pergunta do título é: QUALQUER ÁREA, desde que você se esforce, se comprometa e estude muito sobre o que deseja fazer… E agora me diz: o que você tem feito para ter sucesso no #empreendedorismo?
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